Page 11 - Amata_Group_Brochure

ALL WIN –

Amata’s Business Philosophy

We are committed to conducting our business in a manner that gives equal importance to the D Dependable for Success - We depend upon our employees to support
economy, society and the environment. Our sustainable management agenda mandates a Amata’s journey to achieve its goals and favourable outcomes, under the “All-
Win” philosophy of resiliency and adaptability to future changes.
balanced business approach, placing equal importance
on our stakeholders, society and the
R engaging through value chain and communicating with our
ecosystem, to the benefit of all. Responsive - Our employees are comfortable proactively

stakeholders.

Innovative - Our employees are risk-takers and are creative and
I
Sustainable management Equal importance to the economy, society and the environment. change in times of volatility, uncertainty, complexity and ambiguity.
innovative in finding solutions to problems. Thus they are able to initiate

V Visionary - Our employees nurture a corporate culture of
caring and coaching, in order to help build an organisation that
works for everyone and grooms them to become future leaders.
Amata DNA: DRIVE
DRIVE is an acronym that
outlines Amata’s blueprint for Efficient - Our employees know how to think
Our logo, with the motto “Save Earth, Safe Us” was created to leading its workforce in the E and work efficiently to help the organization save
represent all of our initiatives related to climate change and most efficient and productive cost and resources, and to lead with foresight,
greenhouse gas reduction. It’s designed to create awareness of direction. Each letter mindfulness and accountability to deliver
the urgency of our situation. constructive results to all.
SAVE EARTH, SAFE US represents a specific area in
The motto was the result of a competition among employees. which we focus to develop our
The winner was selected by a jury of executives and an human capital in accordance
environmental specialist. The full motto reads, “Earth as the with the sustainability
source of all life we depend upon and won’t be able to survive management agenda:
without. Be safe in the future and have food to eat and water
to drink, and safe from global warming, occurrence of natural
disasters etc.”

10 11